Kartik Srinivasan



About
A communication expert and strategist, Karthik Srinivasan is a well known name in the marketing community. Karthik has spearheaded organisations like Ogilvy & Mather (National Head of Social), Flipkart (AVP Corporate Communication) and Edelman (Head of Digital Strategy).
His decades of experience and expertise has given him the opportunity to act as a guest lecturer at Tata Management Training Centre's Leadership Development Program for IAS Officers. He is often spotted at the Indian Institute of Management, Bengaluru campus to teach Advanced Digital Marketing and Digital Marketing for CMOs.
Karthik regularly conducts workshops on employee advocacy- he stresses the importance of making employees the face of the company. He has conducted this workshop with many high-end clients such as Maruti Suzuki and Radio Mirchi. He takes workshops on personal branding and corporate communication as well.
Awards and Accomplishments
Awards and Accomplishments
He has several accolades to his name, mainly Best Media Innovation- Social Media at Emvie in 2015, a gold at Socialathon India 2015 and a bronze for Interactive- Creative Use of Data at DMA Asia Echo Award in 2015.
He maintains two successful blogs – ‘the best of traal’ where he talks about anything and everything marketing and ‘milli blog’ wherein he talks passionately about music.
He has also authored ‘Be Social: Building Brand YOU Online‘. The book breaks down the process of branding yourself online using social media. It is neat, crisp and a reflection of the author himself.
Why Kartik Srinivasan ?
Karthik doesn’t believe in complicating things. His teaching methods are simple and effective. He talks about the power of social media and it can not only change the face of a corporate giant, but also an individual’s. His communication and personal branding workshops are a hit amongst the industry masses. They don’t call him the communications guru for nothing!
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